Audiovox and FLO TV to Offer Live In-vehicle TV Through National Network of More Than 12,000 New Car Dealers

NEW YORK, Sept. 17 /PRNewswire-FirstCall/ -- Audiovox Corporation (NASDAQ: VOXX) and FLO TV Incorporated, provider of the award-winning FLO TV(TM) live mobile TV service and a wholly owned subsidiary of Qualcomm Incorporated (NASDAQ: QCOM) , today announced distribution plans for the launch of FLO TV Auto Entertainment, an in-vehicle entertainment system delivering live TV service. The system will be available for demonstration to media today during the annual "Pepcom Holiday Spectacular!" event in New York City.

Audiovox will be a supplier of the aftermarket FLO TV Auto Entertainment system and will manage the launch through its Expeditor distribution network, which targets more than 12,000 new car dealers in 85 markets nationwide. Through this extensive network, FLO TV Auto Entertainment is scheduled to be available to consumers in the fourth quarter of 2009.

"We believe our FLO TV offering is head and shoulders above any other mobile TV system, from the reception quality and breadth of FLO TV programming content to the unobtrusive antenna that literally fits in the palm of your hand," said Tom Malone, president, Audiovox Electronics Corporation. "This car entertainment system from Audiovox and FLO TV, scheduled for initial introduction in the fourth quarter of 2009, will give consumers affordable live TV with the programming brands and TV shows that consumers know and love."

The first FLO TV Auto Entertainment system will be marketed under Audiovox's Advent brand, which is exclusive to the new car dealer network. It is compatible with all vehicle makes and models and adds to any in-car overhead or headrest entertainment system with screen sizes up to 10.5 inches. In addition, there are approximately 23 million vehicles in the U.S. equipped with existing in-car entertainment systems that can be retrofitted with the small, easy-to-install FLO TV Auto Entertainment system.

"Our collaboration with Audiovox demonstrates FLO TV's market expansion beyond mobile phones to deliver innovative live TV service to consumers," said Bill Stone, president of FLO TV. "The market for live mobile TV is growing, with tens of millions of U.S. vehicles already equipped with a variety of mobile video entertainment systems. FLO TV Auto Entertainment can provide consumers with the ideal combination of affordable and high-quality service to give them a home-like viewing experience in their automobiles."

The FLO TV service offers top-rated entertainment, news, sports and children's programming from some of the world's best media brands. The service delivers video over a dedicated digital multicasting network built from the ground up by FLO TV to provide the best mobile television experience possible at a competitive price. Authorized car dealers will offer one year of FLO TV Auto Entertainment service included with the hardware purchase, with annual plans starting at special introductory rates as low as $119 per year or 3-year plans starting at $299, the equivalent of less than $9 per month.*

The new FLO TV Auto Entertainment system will provide dealers with additional revenue channels and offer consumers a cost-efficient alternative to DVDs. Consumers will be able to purchase the system and service through an extensive network of more than 12,000 U.S. automotive dealers and expeditors through a partnership with Audiovox. In addition, FLO TV Auto Entertainment will be available in major retail outlets for purchase and installation by end of 2010.

"New car dealers will sell FLO TV Auto Entertainment as an add-on to a mobile video system at the time of vehicle purchase and as part of the overall vehicle cost," Malone said. "We believe the combination of this technology and our hardware solution will take in-vehicle entertainment to the next level, delivering fast channel changing at the touch of a button, just as consumers experience at home."